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The challenge

Most ad spend is wasted

Running ads is easy. Running ads profitably is not. Most campaigns burn budget on broad targeting, weak creative, and landing pages that do not convert — then blame the platform when results are poor.

We build paid media campaigns that are engineered for return. Tight targeting, tested creative, and conversion-optimised landing pages — every dollar tracked from click to revenue.

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60% Avg. CPL reduction
3.2× Avg. ROAS improvement
100+ Campaigns managed
98% Client satisfaction

What's
included.

01

Campaign strategy

Audience research, funnel mapping, and channel selection — so every dollar goes where it will generate the highest return.

02

Ad creation & testing

Copy, creative, and landing page alignment. We run structured A/B tests to find what converts — then scale the winners.

03

Bid & budget management

Daily bid adjustments, budget allocation, and negative keyword management. We treat your ad spend like our own money.

04

Reporting & optimisation

Weekly performance reports with clear ROAS tracking. We optimise continuously — not just when something breaks.

Want ads that actually generate revenue?

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Featured
work.

"

Our cost per lead dropped 60% in the first month. Carril restructured everything — targeting, creative, landing pages — and the numbers spoke for themselves.

Emma L. Head of Growth, Nova Finance

Every dollar tracked from click to revenue. That's how we manage paid media.

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Why not
just...

Manage ads in-house?

In-house teams split attention across many channels. Paid media specialists spend 100% of their time understanding platform algorithms, creative testing, and bid strategies.

Set it and forget it?

Ad accounts that are not actively managed degrade. Costs rise, Quality Scores drop, and creative fatigue sets in — usually while nobody is watching.

Spend more to get more?

Scaling spend on a poorly structured account just scales the waste. Fix the fundamentals first — targeting, creative, landing pages — then scale what works.

How we
work.

01

Audit & strategy

We review your current campaigns, analyse competitors, and build a media plan tied to real business goals.

02

Creative & copy

Ad creative, headlines, and landing pages designed to convert — not just get clicks.

03

Launch & test

Campaigns go live with structured A/B tests across audiences, creatives, and placements.

04

Optimise & scale

Weekly optimisation based on ROAS data. We cut what does not work and scale what does.

Frequently asked
questions.

What is the minimum ad budget you work with?

We recommend a minimum ad spend of $2,000 per month to generate meaningful data and results. Below that, the learning phase takes too long and costs per acquisition stay high.

Which platforms do you manage?

Google Ads (Search, Display, Shopping, YouTube), Meta Ads (Facebook & Instagram), and LinkedIn Ads. We recommend platforms based on where your buyers actually are.

How often do you report on performance?

Weekly summary reports and a monthly deep-dive with strategic recommendations. You always have access to live dashboards for real-time visibility.

What ROAS should I expect?

It depends on your industry, margins, and sales cycle. We set realistic ROAS targets on the first call and optimise toward them every week. Most clients see positive ROAS within 60–90 days.

What does ads management cost?

Management fees range from $1,500–$4,000 per month depending on ad spend volume, number of platforms, and campaign complexity. Ad spend is separate and paid directly to the platforms.