Skip to content
Analytics

Google Analytics

Visit Google Analytics

Website analytics and conversion tracking.

Google Analytics interface
Key features
Real-time traffic and user behaviour tracking
Conversion and goal event configuration
Audience segmentation and demographic insights
Integration with Google Ads for attribution
Free for most site sizes with generous data limits
How we use it

Google Analytics 4 is our standard analytics setup for all client websites. We use it to track traffic sources, user behaviour, and conversion events — and configure it through Google Tag Manager so we can add or adjust tracking without touching the site's code. Paired with Looker Studio, it powers the monthly reporting dashboards we deliver to clients.

Ready to try Google Analytics?

Visit the official website and explore their plans.

Go to Google Analytics
Related

More tools
in Analytics

Google Tag Manager
Analytics

Google Tag Manager

Tag and tracking management without code changes.

Microsoft Clarity
Analytics

Microsoft Clarity

Free session recording and heatmap tool.