The short answer
AEO stands for answer engine optimisation. It is the work of making your pages easy for AI assistants such as ChatGPT, Perplexity, Claude and Gemini to read, trust and quote when someone asks a question. It sits beside SEO and uses much of the same groundwork.
Why it matters
More buyers now ask an assistant before they open a search page. If the assistant does not name your business, a growing part of your market never sees you. For a founder it is a new way to be found. For a marketing manager it is a new place to measure.
How we handle it
AEO is part of our SEO and AEO service and of the Grow retainer, which starts from $1,500 a month. We shape your pages so AI tools like ChatGPT can read and cite them, with structured content that helps your brand appear in AI answers as well as search results.
A common mistake
Treating AEO as a trick. Assistants quote pages that answer a question clearly and are backed by a real business. Stuffing a page with keywords does not help.
